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L- R Mit Vithalani , Saakshi Vithalani , Nimika Ratnakar , Kumkum Naren , Gauri Shah .

Manyavar & Mohey Unveil Pune’s Largest Ethnic Wear Store on MG Road

Pune’s fashion scene just witnessed a grand addition with the launch of Manyavar & Mohey’s newest and largest store on MG Road. Curated by Aan Group and Vithalani Ventures, this flagship outlet promises a seamless blend of tradition and modern elegance, offering a premium shopping experience for ethnic wear enthusiasts.

Spanning an expansive 7,000 square feet, the store stands as a visual and cultural delight, housing over 2,500 meticulously crafted designs. From regal sherwanis to intricately detailed lehengas, the collection caters to a diverse clientele, ensuring options for every wedding, festive occasion, and special celebration. Designed to be an all-encompassing destination, it provides an array of styles to suit varying tastes and budgets.

Strategically located on MG Road, the store is set to become the go-to hub for wedding and festive couture for both men and women. Combining Manyavar & Mohey’s signature heritage aesthetics with a contemporary retail approach, the store features spacious trial rooms, personalized styling assistance, and in-house tailoring services for the perfect fit.

Mit Vithalani, Director of Vithalani Ventures, expressed his enthusiasm at the launch: “This store is more than just a shopping space—it’s a curated fashion experience. We take pride in presenting Pune with a destination that embodies grandeur, tradition, and impeccable style.”

He further added, “With this flagship store, we aim to provide Pune’s fashion-conscious shoppers with a premium yet accessible space for high-quality ethnic wear. Our vision is to bring together the finest craftsmanship, unique designs, and exceptional service under one roof.”

The launch event was a grand affair, filled with warmth and sophistication. Guests were welcomed with high tea and an exclusive preview of the festive and bridal collections. The decor, reflecting a modern take on royal Indian aesthetics, provided a stunning backdrop to celebrate the rich legacy of Indian craftsmanship.

Manyavar & Mohey, a brand synonymous with dressing grooms and brides for their most cherished moments, takes a significant leap with this new store. The event was meticulously planned by Kumkum Naren and Gauri Shah, who infused their personal touch into every detail—from elegantly designed invitations to the luxurious in-store ambiance.

Adding to the glamour of the evening, celebrated Kannada film actress and Miss India Supertalent 2017, Nimika Ratnakar, graced the event as the celebrity guest, enhancing the star-studded allure of the occasion.

The launch was attended by several distinguished personalities from Pune, including Manisha Sangavi Sancheti, Dr. Ameeta Phadnis, Smita Raje Patwardhan, Vinita Deshmukh, and Nitin Kirtane, among others, further elevating the evening’s grandeur.

With the festive and wedding season approaching, this new flagship store arrives at the perfect time for families, brides, and grooms-to-be seeking exquisite ethnic ensembles. Whether a first-time visitor or a loyal customer, shoppers are sure to walk away with a memorable experience and an outfit that captures the essence of tradition and style.

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