Tanishq, India’s largest jewellery retail brand from the house of Tata, celebrated a remarkable milestone in Pune, marking 3,50,993 families who have become an integral part of its legacy. Stepping foot in Pune decades ago, Tanishq has been embraced with open arms and hearts establishing an enduring commitment to life’s celebrations together, big and small. From the start, Tanishq has focused on creating experiences that have become cherished memories.
As a gesture of gratitude for the love and support from the Pune customers, Tanishq hosted a special evening in their honour. This celebration was a tribute to the valued customers and the legacy that has been built together. The evening was dedicated to celebrating these cherished patrons, who led the fashion show adorned in the finest Tanishq jewellery pieces. It was a night of glamour and elegance, where Tanishq’s esteemed customers shone brightly, showcasing exquisite jewellery that symbolized their unique stories and special moments.
Tanishq’s product supremacy lies in its unmatched craftsmanship, exclusive designs, and commitment to quality, ensuring that it consistently offers the best jewellery pieces that blend traditional artistry with contemporary elegance. The event displayed the best of Tanishq, featuring its wedding-exclusive sub-brand, Rivaah, catering to wedding jewellery that is sure to add a touch of sparkle to one’s big day. Beyond the grandeur of the main wedding ceremony, Rivaah presents an exquisite array of jewellery perfectly suited for every facet of a Puneri Bride. From the vibrant Haldi and Mehendi rituals to the lively Sangeet and elegant Reception, Rivaah offers a complete bridal ensemble for every bride including Mullai Motu, Thushi, Polka Rani Haar, Kolhapuri Saaz, Mohanmala and Marathi Vajra teek, perfectly completing her bridal look.Complementing the collection, the brand also caters to a wide range of intricately designed studded bangles adding a touch of grandeur to the bridal trousseau like Tode, Shindeshahi tode, Patli and Pichodi. The event also showcased Tanishq’s Dor collection featuring contemporary Mangalsutra designs that transcends mere tradition, embodying a blend of love and modernity. With a legacy of being part of countless special moments and milestones, Tanishq remains the preferred choice for many Pune brides.
The Tales of Tradition showcases Tanishq’s exquisite craftsmanship with Jadau designs featuring uncut Polkis, regal Rajwada Kundan necklaces narrating tales of grandeur and radiant Chakri products with uncut diamonds in open setting. The collection also celebrates the stunning Meenakari art and Inlay work with Chalcedony centrepieces in vibrant colours.
The event also celebrated being the choice of 1,63,446 women who adores diamond and showcased Tanishq’s Best of Natural Diamonds collection, under three distinct ranges tailored for Pune. The magnificent Ethereal Wonders range dazzled with rare stones like aquamarine, tanzanite, pastel tourmalines, and rare citrines, making it one of Tanishq’s most exquisite collections. The classic high jewellery line featured statement pieces with emeralds and sapphires, ensuring individuals stand out with elegance. The Enchanted trails collection, Tanishq’s latest offering in the high jewellery line was also showcased at the event. The collection draws inspiration from the intricate beauty of the exotic nature, incorporating elements that reflect the elegance of flowing rivers, interplay of light and water, the allure of blooming flowers, the graceful movement of branches, and the whispers of lush forest foliage. The collection showcases the dance of boats gliding through serene streams, echoing the poetry of nature’s tranquillity. The Hearts and Arrows line offered perfectly cut diamond solitaires in earrings, rings, and solitaire strings, providing unmatched brilliance to embellish special moments for Pune customers.
As Tanishq celebrates this significant milestone, the brand is filled with gratitude for the love and trust bestowed by the people of Pune. The brand’s legacy is built on the foundation of quality, trust, and the enduring relationships formed with customers. From those who have trusted Tanishq for years to esteemed customers across age groups who have consistently put their faith in the brand, each story is a cherished part of its history.
Mr. Arun Narayan, VP – Category, Marketing & Retail, Tanishq, Titan Company Limited expressed her heartfelt gratitude: “As we proudly celebrate the incredible milestone of being embraced by 3,50,993 Pune families, we are deeply humbled and filled with immense gratitude. It has been our privilege to be a part of your most cherished occasions, from adorning your brides to celebrating your personal milestones. Your unwavering trust and loyalty have been the foundation of our success, and we are committed to preserving this legacy of excellence, craftsmanship, and jewellery that embodies your unique stories. Our promise is to continue offering unparalleled quality, exceptional service, and memorable experiences that will forever resonate in your hearts. Thank you Pune, for allowing us to be a part of your journey and making us a part of your family.”
