By Suman Bajpai

Gujarat Tourism has announced the very first of the state’s Cinematic Tourism Policy or scheme in presence of Hon’ble Chief Minister of Gujarat, Hon’ble Tourism Minister of Gujarat, and special guest appearance by the well-known face of the Bollywood film industry Mr. Ajay Devgn on 10^th September,2022 at Ahmedabad, Gujarat.

The State has planned to leverage its vibrant culture, archaeological heritage sites the world’s tallest statue – Statue of Unity (SOU), long coastline and great white salt desert, well-developed infrastructure and connectivity, and exploit proximity to world largest film producing industry i.e. Bollywood. Adding to it, the amicable populace, Well-developed infrastructure, connectivity and better law & order situation gives an edge to the state and now state aims to establish Gujarat as leading state for film makers across the world in all languages.

During the policy launch Mr. Ajay Devgn, Mr. Kumar Mangat, Laxmi films, and Bollywood Hub inked MoUs worth INR 1020 Crore with Gujarat Tourism for the development film Infrastructure and film production.

Inclusion in policy

The Policy will enhance entrepreneurial opportunity and employability of the youth within the state thereby leading to socio economic growth and development of the state.

It is the first policy which will be driven under the direct control and intervention of Hon’ble Chief Minister of the State.

The policy does not require any minimum number of shooting days within the state to become eligible for the incentive.

The policy will strengthen the singe window system that will not only ease the process of film making within the state but digitize the entire incentive application process and investors can apply for the incentive through a single click.

All film makers in India and across the globe are welcome to shoot here in land of festivals – Gujarat.

Thereby, cinematic Tourism Policy of Gujarat will definitely create attractive opportunities for Cinema and development of film related infrastructure for citizens of the country. Shooting of all kinds of motion pictures right from Films, Television Serials, Web series, Documentaries to big budget and mega film events shall be covered for financial and non-financial incentives.

This scheme aims to promote cinematic tourism through development of film infrastructure and creation of attractive opportunities for cinema in Gujarat.